Killarney Crystal

Rebranding a Little History

Killarney Crystal had lost its vision and connection with its heritage and needed to be rediscovered. They also needed to target a younger market and engage with the growth in interest in mixology and consumption of spirits that was currently trending. We wanted the brand to remain relevant to how people live their lives and have a more contemporary take on a heritage brand. We wanted to create something that embodied these aspects and brought the business in a new direction without disregarding its past. Something extremely elegant that we would be delighted to gift to our friends!


  • Rebrand
  • Positioning
  • Packaging Design