Dave Fitz Design was approached by NUA Naturals, formally ‘Irelands Raw Kitchen’, to re-brand and redesign their full range of health food products and raw foods, currently over 70 products and growing.
The brief here was relatively simple – to come up with a treatment that was bold, outstanding, intuitive to positive healthy living, and could be applied across a wide range of health food products. There is a color system throughout the range that associates and identifies each of the raw foods and products and crosses over through the different ranges, but still maintains a simple consistent visual identity throughout.
Dave was able guide us brilliantly while continually keeping a focus on effective and impacting branding. We have received hugely positive feedback from our brand since we launched and I would have no hesitation in recommending Dave to whomever is embarking on their next design journey.”
– Hilary Foley, Managing Director, NUA Naturals